
The Biggest Mistake First-Time Multifamily Buyers Make
March 15, 2026
|By Tanner Sherman, Managing Broker
The seller's P&L showed $8,200/month in NOI. My actual NOI after closing was $4,100. Half.
That single discrepancy was the most expensive lesson of my investing career. And it started with the most common mistake first-time multifamily buyers make: trusting the seller's numbers.
The deal had everything going for it. Great location. Full occupancy. The financials showed strong cash flow. I trusted those numbers, wrote the check, and spent the next 18 months learning what the gap between $8,200 and $4,100 actually feels like. Inflated rents that tenants weren't actually paying. Deferred maintenance that wasn't on any statement. An insurance premium that doubled when I got my own policy.
I didn't get scammed. The seller didn't lie, exactly. He just presented his property in the best possible light, and I was too inexperienced to see through it.
Every first-time buyer goes through some version of this lesson. The goal is to make it as cheap as possible.
The Core Problem: Buying on Emotion
Multifamily properties feel exciting in a way that stocks and bonds never will. You can drive by the building. You can walk the units. You can picture yourself as a real estate investor. That tangibility is part of the appeal, and it's also the trap.
When you fall in love with a property, you start rationalizing. The rent roll looks a little optimistic? "Well, the market is growing." The maintenance budget seems low? "The building looks solid from the outside." The price is at the top of your range? "I can always raise rents."
I hear these rationalizations from first-time buyers constantly. They aren't stupid. They're emotional. And emotional decisions in real estate are expensive decisions.
The antidote is mechanical underwriting. A process that forces you to evaluate numbers before you evaluate the property's curb appeal.
Pro Forma vs. Actual: Where the Fantasy Lives
Every listing package includes pro forma numbers. "Pro forma" literally means "as a matter of form," and in practice, it means "what the property could theoretically earn under ideal conditions."
Pro forma rents assume:
Every unit is rented at current market rate
Every tenant pays on time, every month
Vacancy is a theoretical 5% instead of whatever it actually is
Expenses are based on optimal management, not actual management
Actual numbers tell a different story. Here's a real example from a deal we evaluated in Omaha last year.
Pro Forma (from listing):
Gross Potential Rent: $14,400/month (12 units x $1,200)
Vacancy: 5% ($720/month)
Operating Expenses: $4,800/month
NOI: $8,880/month
Actual (from verified financials):
Collected Rent: $11,200/month (3 units below market, 1 vacant, 1 delinquent)
Operating Expenses: $6,100/month (management, real insurance, actual maintenance)
NOI: $5,100/month
The listed cap rate on this deal, based on pro forma numbers, was 8.9%. The actual cap rate based on verified financials was 5.1%. At the asking price, this deal was marginal at best.
The gap between pro forma and actual on this deal was $45,360/year in NOI. If you bought based on the pro forma and financed at 75% LTV, you would be underwater within six months.
The Five Things First-Time Buyers Skip
1. Bank Statement Verification
Don't take the seller's P&L at face value. Ask for 12 months of bank statements from the property's operating account. Deposits tell you what actually came in. Debits tell you what actually went out.
If the seller says they collected $14,000/month in rent but bank deposits show $11,000/month, you have found the gap. If the seller refuses to provide bank statements, that tells you something too.
2. Lease Audit
Read every lease. Not the rent roll summary. The actual leases.
Check for:
Lease expiration dates. If six leases expire in the same month, you could face six turnovers simultaneously.
Below-market rents. Long-term tenants often pay well below market. That's both a risk (they might leave if you raise rents) and an opportunity (upside if they stay).
Concessions or side agreements. Some landlords give verbal discounts, free parking, or waived late fees that don't show up on the rent roll.
Section 8 or subsidized tenants. Not a problem, but the payment structure and inspection requirements are different.
3. Physical Inspection Beyond the Cosmetic
First-time buyers look at paint and flooring. Experienced buyers look at:
Roof condition and age. A roof replacement on a 12-unit runs $25,000-$60,000 depending on the building. If the roof is 20 years old, that cost is coming soon.
Plumbing. Galvanized pipes in a 1960s building? Budget for a repipe. That's $3,000-$5,000/unit.
Electrical. Federal Pacific or Zinsco panels? Those are replacement items, not upgrades. $1,500-$3,000/panel.
Foundation. Cracks, settling, water intrusion. These aren't cosmetic issues. They're structural.
HVAC age. Individual units with 15+ year old furnaces? Budget $3,000-$5,000 each for replacements over the next few years.
Get a contractor to walk the property with you. Not a home inspector. A general contractor who works on commercial properties. Their estimate becomes part of your acquisition cost.
4. Market Rent Verification
The seller says units rent for $1,200. But do they?
Pull comps within a half-mile radius. Check current listings on Zillow, Apartments.com, and local platforms. Call competing properties and ask about availability and pricing. If the market says $1,050 and the seller says $1,200, the market is right.
Also check absorption rate. How long are units sitting on the market in this submarket? If similar units are leasing in 7-10 days, demand is strong. If they're sitting for 30-45 days, you need to factor in longer vacancy periods and potentially lower rents.
5. Expense Benchmarking
Compare the seller's expenses to market benchmarks. For B-class multifamily in Omaha, here's what I expect to see per unit per year:
Property management: $900-$1,200
Insurance: $400-$700
Property taxes: Verify with county assessor
Repairs and maintenance: $600-$900
CapEx reserves: $300-$500
Utilities (owner-paid): Varies by metering. Get 12 months of utility bills.
Turnover costs: $1,500-$2,500 per turn (budget based on expected turnover rate)
If the seller's expenses are significantly below these benchmarks, their numbers are incomplete. Period.
The Decision Framework
Before you make an offer on any multifamily property, answer these five questions:
1. Does the deal cash flow based on verified actuals, not pro forma? 2. Have I accounted for all deferred maintenance in my acquisition cost? 3. Is my DSCR at least 1.25x with realistic expenses? 4. Can I afford 12 months of debt service with zero income? (Reserves test) 5. Would I buy this deal at this price if I couldn't raise rents for two years?
If the answer to any of those is no, you don't have a deal. You have a hope.
The Real Lesson
Your first multifamily acquisition will define your trajectory as an investor. Buy right, and the cash flow gives you confidence, capital, and momentum to do it again. Buy wrong, and you spend years digging out of a hole that could have been avoided with two weeks of due diligence.
The sellers aren't your enemy. But their numbers aren't your friend either. Verify everything. Assume nothing. And never let excitement override arithmetic.
The best deal you will ever do might be the one you walk away from. And the worst deal you will ever do is the one where you let excitement sign the check before the numbers earned it.
Looking at a deal in the Omaha or Lincoln market? We'll pressure-test your numbers for free. Reach out at Tanner@TopTierInvestmentFirm.com.
Tanner Sherman is the Principal and Managing Broker of Top Tier Investment Firm in Omaha, Nebraska. He co-hosts the Freedom Fighter Podcast with Ryan of Avara Investments.
Related Reading
How We Underwrite a Multifamily Acquisition Before a Dollar Moves
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Deferred Maintenance Is Deferred Expense, Not Deferred Savings
5 Questions to Ask Before You Hire a Property Management Company
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